In the News

Why does trauma-informed marketing matter in cannabis tech?

June 3rd 2025, by Market Like A Badass, Kristen McFarland
In the latest Market Like A Badass episode with Kat K. (Founder of Radical Customer Experience), we dove deep into trauma-informed marketing, and it couldn’t be more relevant to our cannabis tech season (& beyond). Here’s the reality: Many cannabis users are dealing with serious medical conditions, chronic pain, PTSD, anxiety, and other health challenges.

This is Jane Project & Peace

November 2024, by PAX

Uplifting the Lives of Survivors through Access to Cannabis

At PAX, we’re committed to supporting our communities and fostering forward progress. We help drive positive change through PEACE BY PAX, our impact platform dedicated to causes of social reform, safe access and sustainability. One of our longtime partners in this mission is This is Jane Project, an incredible non-profit organization that sheds light, provides community, and uplifts the lives of women and non-binary trauma survivors

Cannabis, PTSD and Surviving Trauma Podcast

October 30, 2024, by CannaQueerious
Join Dr. Dee and Shannon DeGrooms, the executive director of This Is Jane Project, in an inspiring episode of the CannaQueerious podcast. Shannon, a queer trauma survivor and cannabis advocate, shares her powerful journey from surviving personal traumas to leading a nonprofit that empowers women and non-binary trauma survivors.

Interview With Shannon DeGrooms

August 2024, by NJ Cannabis Insider

In this interview, we talk about what cannabis community service looks like through a mental health perspective.  In order to do that I pulled up with Shannon DeGrooms, director of the This is Jane Project. It’s a California based project, but DeGrooms is from Jersey. 

Who is This is Jane Project

April 2024, by Beard Bro Pharms

This is Jane Project is a community (both online and in the “real” world) where women and non-binary individuals can gather, connect, and share their stories of hope and healing with cannabis freely,

Interview with Shannon DeGrooms ED of TIJP

March 19, 2024, by Shout Out Colorado
We had the good fortune of connecting with Shannon DeGrooms and we’ve shared our conversation below. Hi Shannon, we’d love to hear more about how you thought about starting your own business? Like some entrepreneurs, hardship and gut instinct led me to start a business. After surviving a violent carjacking in 2016, I was left riddled with symptoms of PTSD, or Post-Traumatic Stress Disorder. After months of struggling, someone suggested that I try medicinal cannabis, which after much trepidation, I did.

Inside the This Is Jane Project

March 8 2024, by Stella from CannaContent

Cannabis’s rich, centuries-long history as a versatile healer and pivotal part of the broader ecosystem stands as an apt symbol for the strength and resilience inherent in women.

Healing Trauma With Cannabis: Featuring This is Jane Project

June 9, 2023, by Leafwell
This is Jane Project (TIJP), is a non-profit organization helping women and non-binary people (also known as “Janes”) heal from traumatic experiences through a variety of healing-centered programming, including providing access points to cannabis. Through their compassion program, Survivor’s Without Access, the leaders behind This is Jane Project use their resources to forge partnerships with important brands in the cannabis space, allowing TIJP members to receive donated medical cannabis when needed.

PRESS RELEASES

TIJP BOARD ANNOUNCES

October 2023

the appointment of Dr. Gregory Canillas as its Executive Board President.

PSYCHEDELIC INVEST

January 16 2023, by
Mindbloom, the world’s largest provider of ketamine therapy, announced Monday the launch of their partnership with This is Jane Project, a nonprofit organization that supports and builds community for women and non-binary survivors of trauma.

PEACE BY PAX

January 17, 2023
SAN FRANCISCO–(BUSINESS WIRE)–PAX, a leading global cannabis brand, today announced the launch of PEACE BY PAX, a new program to continue and expand the company’s efforts to drive meaningful social impact. The platform will empower PAX to serve the community through a focus on causes related to social reform, safe access and sustainability through cannabis.

HEALING TRAUMA WITH CANNABIS (LEAFWELL)

2022

This is Jane Project (TIJP), is a non-profit organization helping women and non-binary people (also known as “Janes”) heal from traumatic experiences through a variety of healing-centered programming, including providing access points to cannabis.

Through their compassion program, Survivor’s Without Access, the leaders behind This is Jane Project use their resources to forge partnerships with important brands in the cannabis space, allowing TIJP members to receive donated medical cannabis when needed.

EAZE COMPASSION BRINGS LOW-INCOME PATIENTS FREE MEDICAL CANNABIS

September 23, 2021
SAN FRANCISCO–(BUSINESS WIRE)–Eaze, the nation’s largest cannabis delivery marketplace, today celebrated the launch of Eaze Compassion, a statewide program to restore medical cannabis access to patients left behind by California’s cannabis laws. Eaze Compassion works directly with a network of compassionate care organizations and brands to help carry out the intent of Senator Scott Wiener’s SB 34, the Dennis Peron and Brownie Mary Act, signed into law in October 2019 by Governor Newsom.

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